All About QuipTag

March 27th | 2:30 PM

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Elevating Analytics: QuipTag and QuipSEO's Impact on Digital Strategy

As industry leaders navigate the complexities of today’s digital landscape, the effective management of web analytics emerges as a key differentiator. This session introduces QuipTag and QuipSEO, innovative tools reshaping metadata workflows within Adobe Analytics and Adobe Experience Manager (AEM). QuipTag dramatically enhances operational efficiency and data accuracy, while QuipSEO redefines SEO tag management, aligning it with analytics objectives.
Key Takeaways
  • Reduce go-to-market time by up to 80% by eliminating dependency on AEM Content Authoring for site metadata.
  • QuipTag’s role in enhancing AEM operations, with an eye on future data layer improvements.
  • Exciting developments in GenAI and LLM integration underline our commitment to continuous innovation and user-driven product enhancements.

What is QuipTag?

QuipTag is an intelligent tool that streamlines tagging management for businesses, optimizing analytics tagging on websites, cutting AEM Authoring costs by 55%, and improving Go-To-Market timeline by 80%. It offers a centralized platform for managing page-level specifications, automating updates, and ensuring consistency across websites.
With QuipTag, businesses can efficiently edit values and variables, reduce errors, and enhance collaboration among team members, simplifying the tagging process, improving data accuracy, and accelerating decision-making.

Specialized Solutions

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Our Solutions

QuipTag intelligently integrates with your content management system to manage your tagging metadata

is an integrated health system to track your entire martech's health after every release or content change

QScrape intuitively crawls the web pages to extract components and data layer enabling automations

Nxt GenAl Integrates AEM Components with LLMs for content generation

The analytics tag validation platform helps you catch errors before go live, saving invaluable time and money.

Bring in the magic of real-time insights to your entire marketing stack by leveraging SmartProbe!

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